The World Cup is finally just days away and if you haven’t seen the full version of Nike Football’s Write the Future, by the time you do, 13 million people before you already have. Who’s your team?
Jun 072010
Apr 142010
NIKE Free Run+ play the part of the DJ in this online spot from W+K Tokyo. It’s gotta be the shoes man!
I especially love the disclaimer at the end…
Just in time to cure some of your post carnival celebration hangover and in anticipation of the upcoming World Cup Nike drops some supa-dupa dopeness with the Nike Brasil Black Pack.
As a 5-Time International Footbol Champion, Brasil is one of the most feared teams in the world. Their signature bright yellow, blue and green uniforms and style of play showcase a level of toughness that is proven in their ability to win. Nike designers followed with one of the most radical concepts to take the Brasilian yellow and turn it black. “It is the Brasilian Yellow that Scares Them,” A Brasilian player once told the Nike design team.
The entire Black Pack collection is simply fresh but the Packable Jacket (below) is my personal favorite.
Feb 202010
“How quickly are you gonna get up?”
NIKE once again delivers a dramatically beautiful spot for it’s Winter Olympic campaign, featuring the sound of indie-rockers The Hours’ “Ali In The Jungle.” The song, a personal favorite, was first featured in EA Sport’s FIFA 08 soundtrack released in October 2007. Check out the full track here:
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